About Us

Bain New Holland - Your Partner in the Field

Who is William Bain

William Bain & Company Holdings is Zimbabwe’s leading manufacturer of agricultural equipment, which was established in 1922 as a local distributor of tractors and farm equipment. As a development following market demand the company started the expansion and manufacture of the Bain range of agricultural machinery and implements in 1968.
Over the years, our range of products have grown considerably to include a complete range farming, mining and construction products, including well known international brands, IVECO and NEW HOLLAND and also proudly Zimbabwean Bain-born brands such as SPC (our foundary) and BMD Implements and machinery.

our vision

To be the market leader in the manufacture and supply of mining, construction, agricultural and industrial equipment in africa.

our mission

To lead in the manufacture, importation and distribution of high quality mining, construction, agricultural and industrial equipment, supported by reliable back-up service to the domestic and export market for the benefit of all stakeholders.
We Are Values Drive

OUR Core Values

Our core values have shaped our corporate culture since the very beginning. They are our guiding light and daily benchmark.
Petroleum and Gas


We are reliable and cab be counted on to keep our word and stand by our undertakings.
Industrial Construction


We can be relied on to do what needs to be done, completely, everytime
Mechanical Engineering


We build trust through trustworthiness and acting in good faith.
Electronic Materials


We value the worth of every individual and treat people with dignity.
Bridge Construction


We portray a professional image through holding ourselves to high standards.
Automotive Manufacturing


We inspire and encourage thoughtful, imaginative and creative ideas.